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Learn how to properly set up Google Ads purchase event tracking for your Shopify store to ensure accurate sales data and optimize your ad performance.

Explore the benefits of using TikTok for business marketing and find out some tips on how to use TikTok effectively.

Learn how to create effective Facebook product catalog ads and discover best practices to boost your sales and reach the right audience.

Discover 9 proven creative tips that will help you with increasing your TikTok CTR.

In this blog post, we'll share a list of effective strategies to help your brand grow, increase sales, and stand out in the eCommerce landscape.

Learn how to recover lost sales with effective abandoned cart email flows. Discover best practices for timing, discounts, and optimizing your emails for maximum conversions.

Uncover five powerful strategies to elevate your ad campaigns and maximize results.

Wondering how to improve your initiate checkout rate? Get inspired by some our top tips that will help improve your initiate checkout rate in no time.

A low add-to-cart rate is a huge source of lost revenue for e-commerce businesses. Check out our top 10 tips for improving your add-to-cart rate.

Discover how attribution models assign credit to different marketing channels and learn to choose the right model to align with your business goals and boost your marketing ROI.