Blog

Learn how welcome flow optimization can turn new signups into engaged customers with the right email sequence.

Want to improve ad performance and understand customer interactions? A marketing pixel tracks valuable data to optimize your campaigns—here’s how it works.

Optimize campaigns with Facebook Forecast Insights—predict ad performance, plan budgets, and stay ahead of trends.

Choosing the right targeting method can make a big difference in the success of your campaigns. Let's find out the performance of different audience targeting.

Explore the latest updates in detailed targeting and alternative strategies in Facebook targeting for 2024.

Discover how GA4 helps e-commerce stores track customer behavior, improve marketing strategies, and drive more sales.

Learn how to set up Carousel Retargeting Ads for your Shopify store to re-engage visitors and boost sales with a step-by-step guide.

Discover the transformative power of Facebook ads carousel benchmarks and performance in our blog post.

When using Facebook Ads, you have two budget allocation options: CBO and ABO. Find out which one is best for your business.