Month: November 2024

Learn how to correctly set up conversion tracking for Google Ads and ensure your advertising campaigns are on the right track.

Explore the AI revolution in eCommerce marketing. From SEO optimization to gaining a competitive edge, AI is reshaping the digital landscape for eCommerce businesses.

Performance Max is a Google Ads campaign type designed to assist businesses in meeting their performance objectives. Find out more about current Performance Max camapign's benchmarks.

Choosing the right budget cap for your Facebook campaigns can make a world of difference. Let's explore which one suits your goals and boosts your Facebook ad performance.

Discover how to use cohort analysis to track customer behavior and boost your store’s performance.

Ever wondered how many ads should you have in one ad set? Let's look at the a/b test results and see how your ad setup should look like.

Unlock the power of multi-channel marketing attribution to optimize your e-commerce strategy and boost conversions by understanding the impact of each marketing touchpoint.

Let's dive into the latest Facebook benchmarks by industry, giving you a detailed look at the performance metrics that are specific to your field.

Although both platforms have a lot of interest, the most frequently asked question is: which platform is better for my business?

Optimize your Meta campaigns for maximum results with actionable insights and strategies for 2024!