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Category: Facebook Ads

Facebook ad placements

Why you should use Advantage+ Placements

Wondering which Facebook ad placements deliver the best results? Follow our guide to learn why we always recommend using automatic placements.
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facebook ads vs. tiktok ads

Facebook ads vs. TikTok ads: Cost and Performance Comparison

Facebook ads vs. TikTok ads. Although both platforms have a lot of interest, the most frequently asked question is: which platform is better for my business?
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prospecting vs retargeting cover

Prospecting vs. Retargeting Facebook Ads: What is the difference?

Explore the key differences between prospecting and retargeting Facebook ads.
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facebook ads in 2024 cover

Maximizing Facebook Ads in 2024: Secret to E-commerce Growth

Get ready to discover the anticipated trends in Facebook advertising for 2024. From targeting to embracing video ads and prioritizing data security, explore what's on the horizon for digital marketers.
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facebook logo cover

Facebook Ads Learning Phase: What You Need To Know [2024 Update]

Does your ad performance stabilize once you exit the learning phase? Let's look at the data and discuss everything you need to know.
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facebook ad conversion window

Which Facebook Ads Conversion Window Should You Use?

When it comes to choosing the right Facebook ads conversion window, things can get a bit tricky. Especially when you don’t know what each option means and how to use it properly.
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facebook carousel ads cover

Leveraging Facebook Carousel Ads for Increased Conversions: A Comprehensive Guide

Discover the transformative power of Facebook ads carousel benchmarks and performance in our engaging blog post. Uncover expert insights, best practices, and the enduring significance of carousel ads on Facebook.
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ABO or CBO cover

Advantage+ Budget Optimization or Ad Set Budget Optimization?

When using Facebook Ads, you have two budget allocation options: CBO and ABO. Find out which one is best for your business.
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Advantage + Shopping Campaign cover

Advantage+ Shopping Campaign on Facebook – Best Practices and Benchmarks [2024]

Advantage+ Shopping is a new type of Facebook campaign that simplifies the process of creating and running e-Commerce ads. Learn how to create an Advantage+ Shopping campaign and compare your results to competitors.
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Broad or Lookalike audience cover

Broad Targeting Beats Lookalikes: The Future of Facebook Audience Targeting

Choosing the right targeting method can make a big difference in the success of your campaigns. Let's find out the performance of different audience targeting.
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