Skip to content

Category: Google Ads

Google Ads CPC Benchmarks: 2023 Insights for eCommerce

Explore the newest CPC benchmarks for all types of Google Ads campaigns. Stay on top of your advertising game and make every click count!
Read More
google search ads benchmarks

Google Ads Benchmarks for Search Campaigns: What You Need to Know in 2023

Measuring the effectiveness of your marketing campaigns can be challenging, and it's not always easy to tell if your efforts are paying off. Luckily, Google Ads benchmarks for search campaigns can help you gain insights into how well your ads are performing.
Read More
google conversion rate cover

Google Conversion Rate Benchmarks in 2023: What is good CR?

Looking to determine if your Google Ads campaigns are performing well? Conversion rate benchmarks can offer valuable insights into the effectiveness of your campaigns. Keep up-to-date with the latest conversion rate benchmarks here.
Read More
google analytics 4 for Shopify cover

Google Analytics 4 for Shopify Store: Easy Install Guide

As a Shopify store owner, you now have access to the latest version of Google's website analytics tool, Google Analytics 4 (GA4). Follow our simple step-by-step guide to easily install GA4 on your Shopify store.
Read More
google ads ctr benchmarks cover

Google Ads Campaign CTR Benchmarks: How does your campaign stack up?

Google Ads CTR Benchmarks are an invaluable tool for digital marketers seeking to evaluate the performance of their campaigns. Let's explore CTR Benchmarks for Google Ads in 2023.
Read More
competitor analysis cover image

How to Do a Competitor Analysis in 2022

Performing a competitor analysis is essential for the growth of your business. If you're not sure where to start or how to do one, check out this step-by-step guide.
Read More
Improve Google Ads CTR cover

9 Ways to Improve Your Google Ads Click-Through Rate (CTR)

Find out what are our top recommendations for improving your Google Ads CTR.
Read More
how to lower google ads cpc

8 Powerful Ways to Lower Your Google Ads CPC

Discover eight different tactics that can help lower your Google Ads CPC.
Read More
linear regression cover

How Acquisition Campaigns Influence Brand Awareness?

Based on how well a campaign’s target audience is familiar with the product/brand, marketing campaigns can be roughly divided into two groups: Acquisition campaigns & Retargeting campaigns
Read More
analytics cover

The magic formula for interpreting CPC figures in Google Ads

If you've ever wondered how to use CPC data to analyze campaign performance, we have something that can help.
Read More