The minimum cost for TikTok ads varies depending on several factors, including your target audience, bidding strategy, and ad format. However, in general, TikTok allows for a relatively low minimum spend, which can make it accessible for businesses of all sizes.

The exact minimum spend will depend on your specific advertising goals and budget, as well as the cost of advertising on TikTok in your target market. You can set your budget to as low as you want, but keep in mind that a lower budget may result in fewer impressions and lower reach for your ads.

It’s important to note that the cost of advertising on TikTok, like any advertising platform, is subject to change, and the cost of advertising on TikTok may increase or decrease depending on demand, competition, and other factors.